Location

Sitting almost exactly in the centre of Scotland in Highland Perthshire - Aberfeldy, Loch Tay and Glen Lyon is a picture postcard area of superlatives and surprises just waiting to be explored. And in a prominent position in Weem, just outside Aberfeldy itself, stands the Aberfeldy Weem Hotel.

Aberfeldy is situated on Scotland's longest river, the River Tay in highland Perthshire. It grew up around Wade's Bridge, the first bridge built across the Upper River Tay in 1733 by the English general who subjugated the highlands after Bonnie Prince Charlie's rebellion in 1745. Famous for the 'Birks of Aberfeldy', a poem by Robert Burns in memory of the beautiful Falls of Moness, it’s one of Scotland's best-known holiday towns.

Today, visitors watch tasty Scottish delicacies being produced at Breadalbane Bakery, visit Dewar's World of Whisky, a working distillery now housing a modern, high tech interactive whisky presentation - and enjoy sensational outdoor pursuits of all kinds from outstanding walking, fishing, golfing - to white water rafting, canyoning and abseiling.

Visit the stunning natural beauty of Loch Tay; the conservation village of Kenmore; the unique iron age Scottish Crannog Centre; Perthshire's highest mountain Ben Lawers at 3,984 feet; and Glenlyon "the longest and loveliest glen in Scotland". Or the 16th Century Castle Menzies, and Fortingall, a village where legend has it Pontious Pilate, who ordered the crucifixion of Jesus Christ, was born - and also home to the Fortingall Yew, a tree between 3,000 - 5,000 years old believed to be the oldest living thing in Europe.

But it is the stunning activity and adventure playground which surrounds us here that brings most modern leisure travellers here now. People with a love for the great outdoors, experiences and thrills, fun and challenge, or just gentle exercise, soothing relaxation and self enrichment.